"He was really an icon for his trade and his personality," Winston said. Seltzer sold the company to Winston Flowers following his retirement five years ago.ĭavid Winston of Winston Flowers said that everyone knew Mr. The men started by storing flowers in their bathtub, but after the business flourished, they moved to Chestnut Hill, where they remained for 55 years. Seltzer's Garden City began as a storefront on Huntington Avenue. Seltzer started a flower business with his brothers Bob and Al after he returned from serving in the Navy during World War II.
Winston Flowers has been a part of the Hingham community for over 20 years and will be missed.'Kip' Martin Seltzer"Kip" Martin Seltzer, a longtime florist, died of cancer March 11 at his home in Framingham. "Our downtown is the soul of our community, and it’s critical that we emerge on the other side of this crisis with a healthy and vibrant downtown.” Our downtown needs these businesses, and our community needs our downtown," she said. “It’s so important that we support our downtown businesses as they start to reopen in the coming weeks. Hingham Downtown Association Executive Director Lynn Barclay had this to share about this news. While it saddens us that we will not be a daily presence in your community, we hope to remain a constant presence in your lives." - Ted and David Winston, founders of Winston Flowers. We've had to make tough decisions, and adjust to growing trends, that will allow us to adapt to a changing environment. Over the past three months, the floral industry, like many other industries, has been impacted tremendously. It is because of this that we are deeply saddened to announce that our Hingham shop will close permanently, effective immediately. "Īccording to the Winston Flowers website, “We have celebrated holidays, shared special occasions, and become a part of your lives - as you have become a part of ours. "Our hope is that while Winston Flowers may look different moving forward, our loyal customers ," Covington said. This is the location where the family business first started operating 75 years ago. The Newbury Street Winston Flowers shop will continue to operate, with social distancing guidelines in mind. "Flowers make people happy, and we all need a little bit of that," Covington said. Winston Flowers & Garden also recently reopened to provide clients with an outside shopping experience in Chestnut Hill, providing garden design services for both exterior and interior container plantings. "Giving is especially popular during these times, because people want to connect," Covington said. If you miss your Winston Flower's "fix" locally, the Winston Flowers Boston Design Studio, which has served as the main center of operations and the core of the business for many years, remains open - providing safe and contactless floral design delivery and residential services, including exterior garden design installations.īusiness has been good there. The good news, she said, is that Winston Flowers "isn't going anywhere." "What it came down to is that COVID-19 could very well go on for another year, and even then some people might not feel comfortable in such a small space."
The decision was based "100 percent on the safety issue," Covington said. "It was a tough decision, but because the footprint of the Hingham and other satellite locations is so small, our clients couldn't shop the way they used to because there's not enough space to social distance - there would only be room for one person inside the shop under those guidelines." "COVID-19 has changed the way we think about business," she told the Hingham Anchor. Social distancing and other state COVID-19 requirements would make it difficult to operate the Hingham and other smaller shops even once allowed to reopen, according to Meghan Covington, Director of Sales for Winston Flowers. Charlie Baker, which meant they had to remain closed for months. Retail flower shops were deemed non-essential businesses at the outset of the COVID-19 outbreak by Gov.
While the physical location will no longer have a presence, customers may still order deliveries of their exquisite arrangements - with names like Coral Sunset and Peony Enchantment - or other flowers, either online at or by phone at (800) 457-4901. The Concord and Federal Street shops are also closing. Winston Flowers is permanently closing three of its retail locations, including its downtown Hingham shop, which opened in 2000 as part of the family-owned business and has a loyal following. By Hilary Jenison and Carol Britton Meyer
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